USDA -- Forest Service, San Bernardino National Forest, 1824 S Commercenter Circle, San Bernardino, Ca 92408-3430

R -- ADVENTURE PASS MARKETING PRODUCTS DESIGN SOL R5-12-98-5040 DUE 091198 POC Jennie Camacho, Procurement Assistant, 909884-6634, x3092, Doug Hyde-Sato, Contracting Officer. The solicitation is for the USDA Demonstration Project for returning user recreation fees to the unit; Southern California Forests; Angeles, Cleveland, Los Padres and San Bernardino National Forests. The specific name for the USDA Demo Project is the Adventure Pass. Service will be utilizing the key messages from the Forest Service Enterprise Forest Fee Demonstration Project Marketing/Communications Plan, vendor will develop four mass media marketing products: 1) Copy and layout using logo provided by Forest Service, for newspaper and magazine advertising space for local publications covering Southern California, 2) Script for short radio advertising segments, and 3) Design for display board for point-of-sale materials provided by the Forest Service including Adventure Pass Accomplishment Report, comment card, and vendor's location list. Display board will have pockets for above handouts; will include location map; and display examples of each version of the Adventure Pass and description of it's use. Logo and Location map provided by Forest Service, 4) Manufacture/Print Point-of-Sale display board. Display board to be provided at each Forest Service station selling the Adventure Pass and for each private vendor location. SIC 7311. To respond to this notice send a $15 check or money order made payable to USDA -- Forest Service for each package, along with your name, telephone number, fax number, address, and the project number to the attention of Jennie Camacho. A package will not be sent until a check or money order is received. Do not send cash. Posted 07/27/98 (W-SN228695). (0208)

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