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R -- SPONSORSHIP OF CHILDREN'S READING PROGRAM SOL AETC-SVS-01-95 DUE 041595 POC JOHN FRANKLIN tel: 210/652-3410/FAX 210/652-3722 SPONSORSHIP OF THE CHILDREN'S SUMMER READING PROGRAM AT THIRTEEN LIBRARIES ON AIR FORCE BASES OF THE AIR EDUCATION AND TRAINING COMMAND. COMMERCIAL SPONSORSHIP ASSISTANCE IS NEEDED TO HELP PRINT PROMOTIONAL MATERIALS TO PUBLICIZE THE PROGRAM, TO ACQUIRE ADDITIONAL BOOKS, TO PROVIDE PRIZES AS INCENTIVES, AND REFRESHMENTS FOR AN END OF SUMMER READING PROGRAM PARTY. ESTIMATE A TOTAL OF 1300 PARTICIPANTS IN THE PROGRAM. PUBLICITY OF THE SPONSORHIP COULD BE SEEN BY AS MANY AS 250,000 PEOPLE ASSOCIATED WITH THE AIR EDUCATION AND TRAINING COMMAND. SPONSORSHIP BENEFITS WILL INCLUDE EVENT SIGNAGE, MENTION IN PROMOTIONAL MATERIALS, PRODUCT DISPLAYS, AND OTHER RECOGNITION AND MARKETING OPPORTUNITIES. ALL OFFERS WILL BE CONSIDERED. MORE THAN ONE SPONSOR MAY BE ACCEPTED AND ADDITIVES WILL BE CONSIDERED. REQUESTS FOR COPIES OF SOLICITATION MUST BE RECEIVED NOT LATER THAN APRIL 15, 1995. THIS IS A SOLICITATION FOR COMMERCIAL SPONSORSHIP BY A NONAPPROPRIATED FUND INSTRUMENTALITY OF THE UNITED STATES GOVERNMENT. IT DOES NOT OBLIGATE APPROPRIATED FUNDS OF THE GOVERNMENT. (0060)

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