AWARD
99 -- Digital Marketing (EDWOSB)
- Notice Date
- 6/30/2026 6:23:05 PM
- Notice Type
- Award Notice
- Contracting Office
- W7MX USPFO ACTIVITY CA ARNG SAN MIGUEL CA 93451-5000 USA
- ZIP Code
- 93451-5000
- Solicitation Number
- W912LA26QA010
- Archive Date
- 07/15/2026
- Award Number
- W912LA26PA011
- Award Date
- 06/30/2026
- Awardee
- BLUF AGENCY LLC Atlanta GA 30308 USA
- Award Amount
- 396000.00
- Description
- Provide a comprehensive marketing package to the California Army National Guard (CAARNG) for recruitment and retention goals. The contractor shall provide services to generate qualified recruitment leads, offer a customized lead capture and nurturing solution, and support the Recruiting and Retention Battalion (RRB) leadership, recruiters, and marketing staff. CAARNG�s RRB Marketing mission is to promote the CAARNG to gain interest and attention of prospective recruits. The CAARNG RRB has a dual mission that is not understood well, and the general public has a hard time distinguishing National Guard from Active Duty. The primary target market is non-prior service (NPS) individuals 17 34 years of age. The CAARNG requires the services of a contractor with experience providing marketing solutions for the Army National Guard to develop and execute a comprehensive marketing program that includes, branding, engagements, leads, and recruiter support to help CAARNG achieve recruitment and retention goals.
- Web Link
-
SAM.gov Permalink
(https://sam.gov/workspace/contract/opp/6520724beddc4cd3b8f6f88d21873d54/view)
- Place of Performance
- Address: CA 95678, USA
- Zip Code: 95678
- Country: USA
- Zip Code: 95678
- Record
- SN07869228-F 20260702/260630230048 (samdaily.us)
- Source
-
SAM.gov Link to This Notice
(may not be valid after Archive Date)
| FSG Index | This Issue's Index | Today's SAM Daily Index Page |