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SAMDAILY.US - ISSUE OF AUGUST 30, 2024 SAM #8312
SOLICITATION NOTICE

R -- Sinclair Broadcast Group NRC

Notice Date
8/28/2024 1:42:32 AM
 
Notice Type
Combined Synopsis/Solicitation
 
NAICS
541810 — Advertising Agencies
 
Contracting Office
NAVSUP FLT LOG CTR NORFOLK NORFOLK VA 23511-3392 USA
 
ZIP Code
23511-3392
 
Solicitation Number
N0018924QZ464
 
Response Due
8/28/2024 1:00:00 PM
 
Archive Date
09/12/2024
 
Point of Contact
William Gregory 2156012611
 
E-Mail Address
william.t.gregory40.civ@us.navy.mil
(william.t.gregory40.civ@us.navy.mil)
 
Description
Fox 17 is providing a unique opportunity to directly target our primary 11S market through football across Middle Tennessee. This sponsorship covers all 30 plus televised major high school varsity games and is also used as a direct source for college scouts for college teams. This sponsorship provides the specifics above but allows us to directly target not only 11S students perfectly suited for the Navy but also their parents in one action. With on site activation and boundless Naval awareness, this campaign will provide success for years to come. This type of marketing is unheard of and our sources indicate this is the only place we can do something of this nature targeting High schools. This unprecedented opportunity would partnership is aligned with CNRCs goals of seeking and engaging with partnerships who allow participation in collaborating with their clients and engage navy recruiting at the public level. III. DELIVERABLES The Fox Channel 17 Friday Night Rivals Sponsorship will provide the following: At-Event Impact 4x 30sec commercials in each Friday Night Rivals game Naming rights to the Halftime Show Sponsor logo on screen throughout the halftime show Scoreboard Sponsorship 1 quarter per game, Replay Swoosh Sponsorship 1 quarter per game In-game interview in 3 selected games On-site opportunities at select games including signage and promotional materials at schools, 25x Thank you Promotional Announcements, Customized Digital Campaign. Lead sheets will be used for all visitors at the Navy�s site to capture ROI.
 
Web Link
SAM.gov Permalink
(https://sam.gov/opp/5998e92caa95416e89957672c2632b81/view)
 
Record
SN07189833-F 20240830/240828230124 (samdaily.us)
 
Source
SAM.gov Link to This Notice
(may not be valid after Archive Date)

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