SPECIAL NOTICE
R -- Notice of Intent to Sole Source - NCSA (TV and Radio Advertising)
- Notice Date
- 2/9/2023 5:58:53 AM
- Notice Type
- Special Notice
- NAICS
- 541810
— Advertising Agencies
- Contracting Office
- W7NE USPFO ACTIVITY MA ARNG DEVENS MA 01434-3505 USA
- ZIP Code
- 01434-3505
- Response Due
- 2/24/2023 2:00:00 PM
- Point of Contact
- Isao Hattori, Phone: 339-202-3812
- E-Mail Address
-
isao.hattori.civ@army.mil
(isao.hattori.civ@army.mil)
- Description
- Notice of Intent to Sole Source for television and radio advertisement spots for the Massachusetts Army National Guard (MAARNG) Recruiting and Retention Battalion through the Non-Commercial Sustainment Advertising (NCSA) through state broadcasting agencies in accordance with (IAW) NGR 601-1, para 7-12. IAW FAR 13.106-3(b)(3)(i) the MAARNG intends to award a sole source purchase order to the Massachusetts Broadcasters Association (MBA) to provide the MAARNG the ability to advertise at state and local levels using the NCSA program to provide TV and radio announcements IAW the attached Performance Work Statement. This contract is to provide the Army National Guard (ARNG) the ability to advertise at the State and local level using both: (1) Public Service Advertising (PSA); and (2) a hybrid between PSA and paid advertising. The primary objective is to reach the ARNG target demographic of 17-24 year-olds, then 25-35 year-olds. �The anticipated period of performance is 01 APR 2023 - 31 MAR 2024. The MBA is the sole organization authorized to execute the NCSA program and represents radio and TV stations throughout the state throughout the state of Massachusetts. This notice of intent is not a request for quote/proposal. Any interested party that believes is capable of meeting requirement described herein may identify themselves and must provide evidence of their capability to fulfill the requirement.� Responses must be submitted in writing to the Contracting Officer at isao.hattori.civ@army.mil no later than the time indicated on this notice. Telephone inquiries will not be accepted. A determination by the Government not to compete this requirement based on responses or lack thereof to this notice is solely within the discretion of the Government. Any information received will be considered solely for the purpose of determining whether or not to conduct a competitive procurement.
- Web Link
-
SAM.gov Permalink
(https://sam.gov/opp/61a59c9629c64209b7003107bcc08add/view)
- Place of Performance
- Address: MA, USA
- Country: USA
- Country: USA
- Record
- SN06586850-F 20230211/230209230110 (samdaily.us)
- Source
-
SAM.gov Link to This Notice
(may not be valid after Archive Date)
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