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FBO DAILY - FEDBIZOPPS ISSUE OF APRIL 14, 2018 FBO #5986
SOURCES SOUGHT

R -- Marketing Analysis Services

Notice Date
4/12/2018
 
Notice Type
Sources Sought
 
NAICS
541613 — Marketing Consulting Services
 
Contracting Office
Department of the Army, National Guard Bureau, USPFO for Texas, Attn: Contracting Officer, PO Box 5218, Austin, Texas, 78763-5218
 
ZIP Code
78763-5218
 
Solicitation Number
W912L1-18-R-0300
 
Archive Date
5/9/2018
 
Point of Contact
Joseph Cederstrom, Phone: 5127821494
 
E-Mail Address
joseph.r.cederstrom.mil@mail.mil
(joseph.r.cederstrom.mil@mail.mil)
 
Small Business Set-Aside
N/A
 
Description
1. DESCRIPTION: Texas Military Forces is issuing this sources sought to obtain information from industry regarding interested parties that are able to provide market analyst services that include performing research and providing insights regarding the market, trends, objectives effectiveness, evaluate market penetration, and analyze return on marketing investments. Estimated required time frame for support is for a minimum of twelve months and potential option years. Preferably, vendor's representative(s) is to be located onsite (Austin, TX) to provide constant data/feedback. 2. PURPOSE: The intent of this sources sought is to obtain information regarding the ability to provide market analyst services that focus on the following items:  -Examine a recruiting's marketing return on investments. -Identify new recruit opportunities. -Perform extensive market research. -Evaluate market penetration. -Solicit customer feedback. -Analyze marketing metrics to identify cause and effect relationships. -Identify positive objective outcomes to capitalize on recruiting opportunities -Create databases and capture recruiting data. -Assess client's promotional needs. -Evaluate demographics, prices, and marketing outlets. -Meet with clients to ascertain marketing goals. -Create questionnaires and surveys. This sources sought is seeking the following: Information regarding industry interest and capabilities in participation in the services described above, and feedback/comments from industry in regards to providing these market analyst services. In addition, all responses to this sources sought shall include: Firm Name, Point of Contact, Contact Information, NAICS Code, and Small Business Classification. This is a sources sought only. No contract will be awarded from this announcement and no reimbursement will be made for any costs associated with providing information submitted in response to this sources sought. As such, this sources sought is issued solely for informational and planning purposes and does not constitute any obligation. Not responding to this sources sought does not preclude participation in any future RFP or solicitation, should one be issued. All information received in response to this notice that is marked 'Proprietary' will be handled accordingly. 3. TARGET AUDIENCE: All sources, with the capability as described herein, are requested and encouraged to respond to this sources sought. 4. GENERAL INSTRUCTIONS: Interested parties shall submit an electronic copy of their responses via email to: joseph.r.cederstrom.mil@mail.mil. The due date and time for submission of responses is Monday, April 24, 2018.
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/USA/NGB/DAHA41/W912L1-18-R-0300/listing.html)
 
Place of Performance
Address: Camp Mabry, Austin, Texas, 78703, United States
Zip Code: 78703
 
Record
SN04888107-W 20180414/180412231057-5966651a3164152d862d1b3186bb8220 (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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