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FBO DAILY - FEDBIZOPPS ISSUE OF AUGUST 02, 2015 FBO #5000
SOLICITATION NOTICE

99 -- Reach the dynamic Air Force market through sponsorship!

Notice Date
7/31/2015
 
Notice Type
Combined Synopsis/Solicitation
 
NAICS
517919 — All Other Telecommunications
 
Contracting Office
Department of the Air Force, Direct Reporting Unit - AFSVA/SVC, AFSVA/SVC - AFNAFPO, 2261 Hughes Ave Ste #156, Lackland AFB, Texas, 78236-9854, United States
 
ZIP Code
78236-9854
 
Solicitation Number
AFClubsPromotions
 
Point of Contact
Rita Shrewsbury-Blalack, Phone: 210-395-7241
 
E-Mail Address
rita.shrewsbury@us.af.mil
(rita.shrewsbury@us.af.mil)
 
Small Business Set-Aside
N/A
 
Description
A Tradition That Stands the Test of Time! The Air Force Services Activity is pleased to announce this opportunity to be a sponsor of Air Force Club promotions providing you sponsor recognition and access to 135K Air Force Club Members. An Air Force Club is THE place to be for food, beverage and entertainment on bases around the world! As a sponsor your brand can be part of the experience. Each promotion has step-be-step execution plans for both leadership support and front-line personnel. Reach - Sponsors can sustain marketing messages over the course of a year through a series of promotions to include: membership drives, "member's only" rewards, UFC and NFL watch parties, and heritage events. Advertising will reach a market of 2M, active, enthusiastic military and family members with a demographic make-up of 80% male, 18 - 34 y/o, 60% married. •· Brand Identity - An Air Force Club is a tradition ensconced with the birth of the Air Force, 18 September 1947. As such, Air Force Club programs are highly recognized by the Air Force community. Advertising and Publicity - Logo impressions are yours on professionally designed promotional materials displayed at high traffic locations in print & digitally at participating base •o POS materials: flyers, table tents, and entry forms •o Ads in base print publications: 1M+ Air Force-wide per promotion •o Direct mail pieces: 135K per promotion •o www.myairforcelife.com landing page and Clubs program pages: over 4K unique visitors per month •o Stories, ads and photos are heavily promoted through a variety of media to include email blasts, social media and conventional print Sponsor Benefits Potential benefits include: •o Sponsor category exclusivity •o Sampling/demonstrations •o Prize presentations •o Social media engagement •o Links from promotion on www.myairforcelife.com •o Promotion evaluation report Our sponsorship team will help develop benefits to meet your objectives. This is a solicitation for sponsors by a non-appropriated (non-taxpayer) fund instrumentality of the United States Government. It does not obligate appropriated funds (tax-payer) of the government. Interested companies/parties should contact the Office of Strategic Marketing, at 210-395-7241 or sponsorship@us.af.mil.
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/USAF/AFSVA/AFNAFPO/AFClubsPromotions/listing.html)
 
Place of Performance
Address: AF Bases world-wide, HQ AFSVA, 2261 Hughes Ave, Ste 156, JBSA-Lackland, Texas, 78226, United States
Zip Code: 78226
 
Record
SN03819259-W 20150802/150731235027-6b208ae556e9e0315e8a29735c0e3bdb (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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