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FBO DAILY ISSUE OF MAY 25, 2012 FBO #3835
SPECIAL NOTICE

T -- Request for Information- Strategic Communication Package

Notice Date
5/23/2012
 
Notice Type
Special Notice
 
NAICS
511130 — Book Publishers
 
Contracting Office
Department of the Air Force, Air Force Materiel Command, ASC/PKO, 1940 ALLBROOK DRIVE, WRIGHT-PATTERSON AFB, Ohio, 45433-5309, United States
 
ZIP Code
45433-5309
 
Solicitation Number
FA8601-12-T-0195
 
Archive Date
6/29/2012
 
Point of Contact
Sara Blue,
 
E-Mail Address
sara.blue@wpafb.af.mil
(sara.blue@wpafb.af.mil)
 
Small Business Set-Aside
N/A
 
Description
Pursuant to FAR 15.201, Wright Patterson Air Force Base, AFMC/ASC PKOB is issuing this Request for Information. This notice is a market research tool used to determine the availability of knowledge for potentially qualified sources and their business size relative to the North American Industry Classification System (NAICS) Code 511130, Strategic Communications Package. Responses to this announcement will be used by the Government to make appropriate acquisition planning decisions. Depending on the responses received, a future solicitation will either be set aside for small business concerns and/or be issued on an unrestricted basis. For purposes of this RFI, a firm is considered to be a small business concern if its average employment for the past three years does not exceed 500 employees. The Government does not presently intend to award a contract, but desires information on capability, technology, risk, price, innovative methodologies and other information to be used in assessing a comprehensive Strategic Communications Package. No award will be made from this RFI. Additionally, no solicitation or specifications are available at this time. Potential offeror having the skills, equipment and capabilities necessary to perform the work described below are invited to provide feedback. This Request for Information is for planning purposes only and is not to be construed as a commitment by the Government. The Government will not pay for the information solicited. Respondents to this notice will not be notified of the results of the Request for Information. PROJECT DESCRIPTION: 1. Visit the Air Force Institute of Technology Graduate School for the purpose of interviewing AFIT leadership, faculty, staff and students, touring laboratories, and sitting-in on AFIT Grad School classes; based on information gleaned from these visits/ interviews, we expect the vendor to: Develop three options for a textual/graphical ‘brand' that symbolizes AFIT and that will be used in all AFIT ‘image items,' such as the AFIT Strategic Communications* Package, letterhead, Web sites, advertisements, announcements, media releases, and displays used at graduate college fairs, AFIT Open House programs, etc; Review all available AFIT photos to select those to be used for outreach activities; Meet with the AFIT Grad School Director of Admissions and Registrar to get detailed information concerning the planned uses for these deliverables, and; Write copy for: Heads, cover art, and (brief) introductory paragraphs for the three publications which comprise the Strategic Communications Package; Pull together copy from existing AFIT publications (available in electronic and/or hard-copy form) to use in the Strategic Communications Package; Save and organize all of the above images/photos/heads/text/etc., on CD's that will ultimately be used by graphic artists to create mechanicals/camera-ready art for use by a commercial printer to produce AFIT outreach publications and the like. 2. Vendor must produce deliverables in no more than 30 days (from the award a contract). *The Strategic Communications ‘Package' (yet to be produced) will consist of: The ‘AFIT Viewbook,' a full-color, 24-page publication that presents the ‘AFIT story' in text, photos and other graphic elements; The ‘Prospectus for Prospective AFIT Civilian Students,' a full-color, 8 ½" x 14" tri-fold publication whose targeted audience will be prospective AFIT civilian students, and; The ‘AFIT Civilian Student Survival Guide,' a publication that is intended as a resource for new civilian students attending AFIT, featuring FAQ's, lists of ‘Where to Go For.....' entries, and narratives discussing AFIT and how it is organized, the AFIT culture, maps of campus, etc. ACQUISITION APPROACH The purpose of this RFI is to improve the Government's understanding of the requirements and industry capabilities in order to establish the best acquisition approach. Industry feedback is vitally important and the Government will be receptive to any and all ideas received from industry. RESPONSES REQUESTED Respondents are asked to provide the following information: 1. A description of potential solution(s) or complete capability. a. Describe your solution(s) b. How effectively has your solution(s) been used in similar applications 2. A schedule estimate from contract award to capability. 3. A cost estimate. 4. DUNS Number and CAGE Code. 5. Indicate any small business certifications. Submissions: Respondents are asked to submit replies no later than 3:00PM Eastern Time, WPAFB OH, on Thursday, 14 June 2012 by email to sara.blue@wpafb.af.mil. Be advised that all correspondence sent via e-mail shall contain a subject line that reads "Request for Information, AFIT Strategic Communications Package. " Note that e-mail filters at Wright-Patterson AFB are designed to filter e-mails without subject lines or with suspicious subject lines or contents (i.e.,.exe, or.zip files). Therefore, if this subject line is not included, the e-mail may not get through the e-mail filters. Also be advised that.zip or.exe files are not allowable attachments and may be deleted by the e-mail filters at Wright-Patterson AFB. If sending attachments with e-mail, ensure only.PDF,.doc, or.xls documents are sent. The e-mail filter may delete any other form of attachments.
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/USAF/AFMC/88 CONS/FA8601-12-T-0195/listing.html)
 
Record
SN02756426-W 20120525/120524000156-1cb81ea7507c94160a15ae7cc6aabe8a (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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