SOLICITATION NOTICE
R -- US Army Operation Graduation
- Notice Date
- 5/15/2003
- Notice Type
- Solicitation Notice
- Contracting Office
- Defense Contracting Command-Washington(DCC-W), ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245, Washington, DC 20310-5200
- ZIP Code
- 20310-5200
- Solicitation Number
- DASW01-03-R-9527
- Response Due
- 6/15/2003
- Archive Date
- 8/14/2003
- Point of Contact
- Kenneth Kitahara, (703) 695-2563
- E-Mail Address
-
Email your questions to Defense Contracting Command-Washington(DCC-W)
(kenneth.kitahara@hqda.army.mil)
- Small Business Set-Aside
- N/A
- Description
- NA The Defense Contracting Command-Washington intends to award a single source contract (IAW FAR 6.302-1, Only One Responsible Source) to The Advertising Council, Inc. 261 Madison Avenue, New York, NY. The objective of this contract is to provide the servic es and products to field a successful and effective Army Image Enhancement Initiative; development of a campaign strategy and focus, creation of multimedia advertising products to carry out the strategy, dissemination of multimedia products to national med ia outlets, and monitoring and reporting the results of media placement efforts. The contractor shall develop the following: : (1) Develop a donated public service campaign strategy to include a theme message, target audience definition and recommended me dia placement: (2) Create and produce appropriate multimedia products supporting the strategy; (3) Disseminate these products to national media outlets and use best efforts to encourage their use as Public Service Announcements (PSAs); and (4) Monitor and periodically report on the results of the dissemination effort. The period of performance will be one (1) base year and four (4) option years. No RFP is available for competitive bidding. This announcement is for information only. See Note 22.
- Place of Performance
- Address: Defense Contracting Command-Washington(DCC-W) ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245 Washington DC
- Zip Code: 20310-5200
- Country: US
- Zip Code: 20310-5200
- Record
- SN00324959-W 20030517/030515213601 (fbodaily.com)
- Source
-
FedBizOpps.gov Link to This Notice
(may not be valid after Archive Date)
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