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FBO DAILY ISSUE OF MAY 17, 2003 FBO #0534
SOLICITATION NOTICE

R -- US Army Operation Graduation

Notice Date
5/15/2003
 
Notice Type
Solicitation Notice
 
Contracting Office
Defense Contracting Command-Washington(DCC-W), ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245, Washington, DC 20310-5200
 
ZIP Code
20310-5200
 
Solicitation Number
DASW01-03-R-9527
 
Response Due
6/15/2003
 
Archive Date
8/14/2003
 
Point of Contact
Kenneth Kitahara, (703) 695-2563
 
E-Mail Address
Email your questions to Defense Contracting Command-Washington(DCC-W)
(kenneth.kitahara@hqda.army.mil)
 
Small Business Set-Aside
N/A
 
Description
NA The Defense Contracting Command-Washington intends to award a single source contract (IAW FAR 6.302-1, Only One Responsible Source) to The Advertising Council, Inc. 261 Madison Avenue, New York, NY. The objective of this contract is to provide the servic es and products to field a successful and effective Army Image Enhancement Initiative; development of a campaign strategy and focus, creation of multimedia advertising products to carry out the strategy, dissemination of multimedia products to national med ia outlets, and monitoring and reporting the results of media placement efforts. The contractor shall develop the following: : (1) Develop a donated public service campaign strategy to include a theme message, target audience definition and recommended me dia placement: (2) Create and produce appropriate multimedia products supporting the strategy; (3) Disseminate these products to national media outlets and use best efforts to encourage their use as Public Service Announcements (PSAs); and (4) Monitor and periodically report on the results of the dissemination effort. The period of performance will be one (1) base year and four (4) option years. No RFP is available for competitive bidding. This announcement is for information only. See Note 22.
 
Place of Performance
Address: Defense Contracting Command-Washington(DCC-W) ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245 Washington DC
Zip Code: 20310-5200
Country: US
 
Record
SN00324959-W 20030517/030515213601 (fbodaily.com)
 
Source
FedBizOpps.gov Link to This Notice
(may not be valid after Archive Date)

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