Loren Data's SAM Daily™

FBO DAILY ISSUE OF SEPTEMBER 09, 2002 FBO #0281
SOLICITATION NOTICE

70 -- Claritas iMark Licensing

Notice Date

9/7/2002
 

Notice Type

Solicitation Notice
 

Contracting Office

Social Security Administration, Deputy Commissioner for Finance, Assessment and Management, Office of Acquisition and Grants, 1710 Gwynn Oak Avenue, Baltimore, MD, 21207-5279
 

ZIP Code

21207-5279
 

Solicitation Number

Reference-Number-0151020308
 

Point of Contact

Andrew Klimas, Contract Specialist, Phone 410-965-9473, Fax 410-966-9310, - Noreen Pleines, Contract Specialist, Phone 4109653468, Fax 4109669310,
 

E-Mail Address

andrew.klimas@ssa.gov, noreen.pleines@ssa.gov
 

Description

The Social Security Administration (SSA) intends to issue a sole source purchase order under Simplified Acquisition procedures to Claritas, Inc., 1525 Wilson Blvd., Suite 1200, Arlington, VA 22209 to renew its license for Claritas to provide to SSA an advanced demographics and marketing database package called iMARK Online. SSA previously purchased this license under SSA order 0440-01-51227 issued 8/29/2001. The database package contains additional detailed demographics data currently provided to SSA under the REZIDE database as well as discrete interlinked marketing databases called Demographics, PRIZM segmentation, and MRI Media Complete. Claritas Corporation is the only source for this data. The Claritas product contains specific demographic and marketing information databases needed to help SSA reach specific population segments. SSA proposes to purchase Claritas site licenses for 15 SSA users. Claritas will host the databases for SSA on its website. Since SSA's Public Understanding Measurement System (PUMS) contractor also has a similar Claritas sit license, SSA's purchase of the iMARK package license will allow SSA and the PUMS contractor to "tag" the PUMS data with the Claritas data. This will give SSA the ability to produce customized PUMS demographic reports via the iMARK system. It is critical that these databases be compatible so that SSA's public affairs specialists will gain one-step access to all available data. No other databases are known to be available or could be substituted without substantial increased costs to the government. This is an announcement of SSA?s intent to issue an order to Claritas, Inc for the iMARK database license; SSA will not issue a solicitation. SSA will not respond to requests for solicitation copies and will not pay for information received in response to this announcement. Responses must provide sufficient information for SSA to determine that a firm other than Claritas Inc. can provide the database license and training as described above. If SSA does not receive an acceptable response to this announcement within 5 days of its publication, it will issue a purchase order to Claritas Inc. for the iMARK license. Respondents should refer to iMARK license.
 

Place of Performance

Address: Social Security Administration, 6401 Security Boulevard, Baltimore, MD

Zip Code: 21235

Country: US
 

Record

SN00160741-W 20020909/020907213209 (fbodaily.com)
 

Source

FedBizOpps.gov Link to This Notice
(may not be valid after Archive Date)

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